Every massage therapist, physical therapist, chiropractor, and wellness provider says the same things when describing their practice. They say they listen to their clients. They provide excellent service. They are clean and ethical. Those are wonderful qualities, but they are baseline expectations. They do not make you stand out. If every therapist in your area […]
Continue readingThere is one mistake I see massage therapists, yoga instructors, Pilates instructors, personal trainers, and wellness providers make over and over again when they start their practice. I have been coaching therapists for decades through my work at Diamond Pain Relief and Wellness in San Francisco, and this particular mistake shows up in almost every […]
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I want to introduce you to Paula VanBallen, a massage therapist and clinic owner who completely transformed the way she runs her multi-therapist practice in northern Minnesota. Paula came to me through my Dream Practice Mastery Academy coaching program back in 2014, and what she accomplished in the years that followed is a story every […]
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If I asked you right now, “Are you poor or abundant?”, what would your answer be? It’s not a trick question. I know you know some biz owners who seem to have tons of clients and make a lot of money, even though you know they’re possibly less qualified than you are! Why is that? […]
Continue readingHow To Schedule Your Sessions.Time management in scheduling is a critically important topic and effects how much money you make for the time you work. In one of my coaching groups, I was asked, “Does anyone offer the full 60 minutes or just 50 minutes hands on?” Let’s take the time to discuss how to schedule your […]
Continue reading[November 20, 2017 in response to Sexual Allegations at a few Massage Therapy Chains across the USA]Hey my friends, This is a personal letter to you that I’ve taken to my blog to open a discussion around this very sensitive recent issue. The “P” word and the “G” word in professional therapy? Never.(Penis and Genitals)This “PPBA” is […]
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If you had a 3-Step Easy Client Booking and Re-Booking system, to attract and serve just your dream clients… Would that make your life a lot better? Many therapists struggle with how to ‘encourage’, ‘get’, or ‘convince’ clients to return for more than 1 or 2 visits, so they resort to selling discount packages (as taught by […]
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It’s Saturday ~ I’m going to get a massage in about an hour… From a therapist I’ve never worked with before… She charges $90 a session… Is THAT a fair rate? Who the hell knows! It kills me when I read a question in a FaceBook or LinkedIn forum like, “I’m a new therapist, is […]
Continue readingShould YOU bill insurance for your therapy services?(plus… if you decide not to bill… you’ll receivethe exact letter we email to clients explaining that we DON’T bill insurance) One of the most common questions I get asked by my coaching clients …Should or should they not bill insurance for the therapy services they provide their clients?Join […]
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