Irene Diamond
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21 Quick Steps to Boost Biz When You Have A Slow Period

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21 Quick Steps to Boost Biz When You Have A Slow Period When your clients go on vacation it can leave big holes in your schedule. Or if you live in an area where there is a slow period of time, every year, you can expect that time to be slower than the rest of […]

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Marketing Shift #1 To Get More Appointments Booked

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shift #1 ireneDiamond.com

 There are so many nuances in designing and having your dream practice. Some are so subtle you may miss it unless someone points it out to you, and others hit ya over the head and are completely obvious. Marketing Shift #1 is one of the subtle nuances (but so drastically important). (I will be sharing […]

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Are You Really An IC or Employee?

IRS 1099 question

It hurts me to read about therapists, instructors, and trainers who are getting a bum deal, ripped off, and in some cases exploited. And, I know it is being played out all over the country. A therapist in one of my FaceBook groups asks: “I work at this place I get paid by commission. Usually […]

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Offer Classes & Workshops As a Biz Generator For The New Year

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Irene Diamond.com, B&W school teacher

 Here is a Fast Biz Generator Strategy For The 1st 2 Months of the New Year (or any time)   Offering Classes & Workshops is a great way to generate new business. Today’s strategy ties in to the top Resolution people make for the New Year (which everyone knows is to get in shape and […]

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Stop selling single sessions: Offer Programs & Packages

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Stop selling single sessions: Offer Programs (NOT Packages!) Many of you have designed your practice around selling ONLY single sessions…. Am I right?   Single sessions are needed in almost every practice, as stand-alone offerings, but I advise my coaching clients to create 6 individual service offering. (We call them the 6 Pillars of Service […]

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Pick a Neighboring Business To Cross Promote Services

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Want a cool (easy-ish) way to get more business right from your neighborhood? Pick a Neighboring Business To Cross Promote Services. This business success strategy is great because all it takes is a little time and your ability to write an easy letter of introduction to the other business, and wa-lah — you may start […]

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Should You Break Up With Your Business?

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Are you in a Love-Hate Relationship With Your Business? Since it is Valentine’s day, I thought it appropriate to tie in the holiday of LOVE to our businesses. When we are in solo-practice, being in a partnership with our business is similar to being in a relationship with a person. At the beginning of starting […]

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Grab Your FREE Coaching Session With Irene

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Coaching Session Question Button

Would you like to be part of my next FREE Coaching Session for up to 8 therapists, held over the phone? If you’re on my list already you’ll get an email with the date and time of the next free group coaching call (about once a month). If you’re not yet on my list – […]

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Hello & Welcome

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Irene Diamond headshot with media logos

Wow — this site (with my own personal name attached) has been a long time coming! Welcome to my friends, students, colleagues and clients! In this blog, I’ll be sharing with you my observations, knowledge, experience, insight and advice. Some of you may have simply stumbled onto this website, and don’t know me yet, so […]

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