How Often & What To Email
How often should you send email to your list of clients/prospects? In my Dream Practice Mastery Academy, we’re talking about email. You KNOW you’re ‘supposed’ to be in regular communication with your list of people who are either clients or they’re people who’ve expressed interests in your services, (we call them prospects), but are not […]
Continue readingKeep Learning & Send Press Releases For Marketing Your Practice
Will you keep learning and send press releases for marketing your practice?Even after 30 years in practice, I continue to take classes, workshops and attend conferences to learn more and stay current on the science behind what it is we do with our clients and patients every day in our clinics and private practices. I suggest […]
Continue readingEthical Client Appointment Re-Booking Strategy: Are they “In Not Out”?
Ethical Client Appointment Re-Booking Strategy: Are they “In Not Out”?Here’s a terrific pro-active re-booking strategy that has literally doubled and tripled some of my client’s practices and revenue! Are you like many service providers and your clients often tell you:”I need to speak with my partner about coming back…”or do they tell you:”I need to check […]
Continue readingDo You Measure Client Retention?
Do you measure client retention? Do you track how many sessions you can “get” a single client to book with you?Is your goal “the more sessions the better”? I’ve got a paradigm shift to drop on you! This is a RANT to THERAPISTS WHO WORK WITH PATIENTS FOR PAIN RELIEF & IMPROVED FUNCTION (NOTE: This […]
Continue readingCan You Charge More For Your Therapy Services?
Can You Charge More For Your Therapy Services? “I can’t charge more for my massage services!” “No one will pay more for my physical therapy sessions!” “My fees are already at the ‘going rate’ in my area!” Do Any Of Those Complaints Above Sound Familiar? As a biz-coach, I hear these laments almost daily […]
Continue readingGive Up or Keep Going?
WOW! Sometimes ya gotta ask yourself, “Should You Give Up or Keep Going?” (I just ‘re-found’ this video — Thanks FaceBook memories…) When I feel like giving up, it’s helpful for me to remember how much not only I benefit from continuing on, but also how much my clients (and their families) […]
Continue readingWhat Is YOUR ONE Best Clinical Result?
Quick! Want us to refer clients & patients to you? Answer this fast: If you want to get lots of referrals and be known for ONE thing — What is YOUR ONE BEST CLINICAL RESULT YOU HELP YOUR CLIENTS & PATIENTS GET? Pain relief? Relaxation? Better skin? improved mobility? More sound sleep? Run faster? Train […]
Continue readingAre You Poor or Abundant?
If I asked you right now, “Are you poor or abundant?”, what would your answer be? It’s not a trick question. I know you know some biz owners who seem to have tons of clients and make a lot of money, even though you know they’re possibly less qualified than you are! Why is that? […]
Continue readingHow To Schedule Your Sessions
How To Schedule Your Sessions. Time management in scheduling is a critically important topic and effects how much money you make for the time you work. In one of my coaching groups, I was asked, “Does anyone offer the full 60 minutes or just 50 minutes hands on?” Let’s take the time to […]
Continue readingSexual Assault & Massage & Physical Therapists: What To Do To Protect Yourself
Hey my friends, This is a personal letter to you that I’ve taken to my blog to open a discussion around this very sensitive recent issue. The “P” word and the “G” word in professional therapy? Never.(Penis and Genitals) This “PPBA” is a working document that I want your thoughts on — is […]
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